Paper Swatch Book
Ever Green?

Rolland Enviro 100, Print II
Designer & Illustrator
Fall 2007

The task was to create a functional paper swatch book for the new Rolland Enviro 100 paper stocks. My approach was to sell the paper on the actual paper with interesting, engaging, playful and humourous illustrations along with creative phrases emphasizing on a ridiculous imaginary world without trees.

"If one day, no trees are left: Lumberjacks will be unemployed, and for those who can only operate a chainsaw may have to immigrate to Texas."

I Amsterdreamt
A Theory of Life

Print I
Designer
Fall 2006

With the help of half of a spacecake, a shared pack of magic mushrooms, the hostel bed, traveling partner Candy, and of course Amsterdam, I finally and proudly solved the theory of life. I decided to commemorate my enlightenment into a printable format. And finally, in this small publication is the visualization of my epiphany dream. This is the pixel theory, and a graphical explanation on life.

Canadian Stamps
Endangered Species

Canada Post, Print I
Illustrator
Fall 2006

This is a mocked project for the Canada Post focusing on the endangered species of the Canadian wildlife.

Biography of Jung Chang
Wild Swans, censored

Core Studio
Designer
Spring 2008

The Chinese-British author Jung Chang is famous for her book, Wild Swans, selling over 20 million copies worldwide. The book is an autobiographical family history following the lives of three women of three different generations - Jung’s grandmother, mother and Jung herself - in Communist China. Jung’s goal as a writer is to bring aware of Mao’s evil deeds to the Western world. Through the redesign of the book, I wish to help push the author’s message on a different level.

This new edition of the Wild Swans is a project on the author Jung Chang and censorship. This publication will show the world the truth about Communist China and its strict rules not just in the text, but on the text as well. Donned in black streaks of markings and holes of breakdowns, the book is paralleling the life of Jung Chang to her emotions in Mao’s China. It is created to let the Western world experience censorship as is. If you are living in China, this is what you can and cannot read; it is bringing China to you.

Annual Report
Ours

Vancouver Board of Parks and Recreation, Print II
Designer, Photographer
Fall 2007

"Welcome to the newly redesigned Annual Report for 2006. No more boring and ill-divided contents and disastrous layouts. Ours is triggered from the voices, the emotions and the feelings of people - where each park lies in our hearts, and where each community centre plays a role in our daily lives."

This is a redesign of Vancouver Board of Parks and Recreation’s 2006 Annual Report. The concept is to show more personal connection with the parks and recreation facilties. The newly designed annual report showcases expressive postcards and quotes on transparency hinting how much the parks play a role in our lives.